
Educational
Educational content is useful for providing information to customers and employees through digital signage targeting


Informational
Informational content answers common questions and provides details about upcoming events, directions, or wayfinding.
Entertaining
Entertaining content is necessary to keep your audience engaged during digital signage targeting


Conversion
Conversion-focused content drives action—boost sign-ups and brand switches with targeted digital signage.
Promotional
Promotional content is flashier than informational content and aims to create awareness about how amazing your company or product is through digital signage targeting


Advertising
Ads are key in digital signage but shouldn’t dominate. Tailor them to the venue, dwell time, and context for better engagement and ROI.